Whenever Princess Kate wears a coat, dress or new blouse — there’s instant fashion fanfare and an almost guarantee that clothing item will sellout. Over the years, the Princess of Wales has become a style trendsetter and fashion icon. The ‘Kate Effect’ means this ravishing royal will create a surge of sales and boost any businesses bottom line. Thus, it’s no great surprise that sometimes fashion houses honor the royal by renaming their clothing after her — giving their garments or accessories a permanent tie to the princess.

Here are All the Clothing Items Named in Honor of Kate Middleton:

Whistles Kate Blouse

Catherine first wore this beige blouse for her engagement photos with Prince William. The affordable cream silk blouse was a whimsical choice with its sheer sleeves and charming frill front. Being a frugal fashionista, the princess recycled the top a decade later for telephone calls with Hold Still participants. The blouse was reissued as the ‘Kate Blouse.’

Emilia Wickstead Kate A-Line Wool Dress

This vintage infused dress in lavender is just one of the designer’s A-line dresses named after the princess. Kate also owns the slim-fit bodice dress with a full skirt and matching waistband in royal blue and green. Though her green Emilia Wickstead ‘Kate’ dress differs slightly and has a square neckline.

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Max Mara The Kate Coat

Princess Kate first wore this Max Mara Studio creamy coat with a funnel neck and a leather bow belt in November 2012 while making a historic visit to Cambridge. The cashmere and wool ‘Belli’ coat was an instant sellout and thus, the company decided to rename Kate’s outerwear. The Italian luxury label reissued the original coat and renamed the piece in Kate’s honor.

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Dolce & Gabbana ‘The Middleton’

A forest green crepe dress with puff shoulders — this designer dress is one of Kate’s most iconic styles. The elegant midi feels very vintage with a 1940s air and unique details like a bow neck tie, fluted hem skirt and decorative cream buttons. The stretch cady dress was renamed ‘The Middleton’ by the prominent Italian fashion house known as D&G.

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Smythe Duchess Blazer

Originally the Canadian contemporary clothing brand released this jacket as the ‘One-Button Blazer’ but after Kate wore the navy topper in 2011, the company renamed the tailored wool blazer the ‘Duchess Blazer.’ The sleek jacket features a front button closure, peak lapels and a back asymmetrical hem.

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Jaeger Quilted Kate Bag

Catherine wore this stylish and classic quilted bag first in June 2012 in Nottingham and recently un-retired the affordable dark blue bag. The chain ‘Kate’ shoulder bag was also spotted on younger sister Pippa Middleton in the fall of 2012; Pippa owns the Jaeger ‘Kate’ handbag in a tan khaki color.

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Issa London Kate Wrap Dress

Coordinating her royal blue jersey wrap dress with her shiny new sapphire engagement ring, the princess was flawless during her public photo-call announcing her engagement to Prince William on November 16, 2010. The iconic front crossover dress sold out within just five minutes(!) and was subsequently renamed the ‘Kate Tie Wrap Dress.’

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