In recent years, the Princess of Wales has gone from dressing in royal regalia to finding her fashion footing in Windsor workwear.
Embarking on a major sartorial shift — once dressing in ultra-feminine fit and flare coat dresses and standard court shoes — today, she gravitates toward tailored trouser suits and sophisticated structured blazers.
From poised, polished and perfect princess to future dazzling Queen Consort, Kate can easily hit all the right style notes; she effortlessly embodies the look of a modern royal and career woman while maintaining the magic of a fairytale princess.
The American based Duchess of Sussex has also undergone a royal renaissance while building a new life in the U.S.
Meghan Markle’s style has seen a major evolution — a shift from regal clothing staples like slim sheaths and boatneck dresses to relaxed California casual wear. She now focuses on expanding her closet with lightweight linen pants, slouchy sweaters and mom-friendly jeans and sweatshirts.
The duchess is carving out a new career in the lifestyle arena so her fashions are focused on gardening ensembles, busy mom attire and breezy date night dresses while she and her family reside in their California utopia.
Recently, Princess Kate has developed an affinity for Meghan’s “signature fashion labels” including — Mother Denim, Safiyaa, Aquazzura and Jennifer Chamandi.
On the other hand, the Duchess the Sussex has embraced Kate’s celebrated designers like Parisian label Sézane as well as dressing her children in Kate approved apparel company Boden and recommending princess endorsed Trotters children’s ensembles on her ShopMy page.
Despite thousands of labels to choose from, Princess Kate and Duchess Meghan both overlap in their sartorial love affair with specific clothing companies.
Here are 9 of Kate Middleton and Meghan Markle’s Favorite Fashion Brands:
1. Self-Portrait
Meghan and Kate can’t resist the whimsical wedding guest-ready garments from this London based brand. Embodying a ‘desk to dinner’ aesthetic, the designs from this feminine-focused label often enchant with playful embellishments including diamanté buttons, bows and lace.
Shop Self-Portrait on Amazon
2. Ralph Lauren
This All-American brand has stood the test of time — a perfect harmony of preppy and posh– this label offers these royal ladies options for stylish suiting, country classics and comfortable knitwear.
Shop Ralph Lauren on Amazon
3. J.Crew
Both a Meghan and Kate signature brand — this clothing company is revered for its high-quality contemporary styles at budget prices. Meghan and Kate can’t resist the brand’s sweaters, field jackets and shoes (Meghan enjoys J.Crew clogs, sandals and booties while Kate prefers the brand’s suede pumps).
Shop J.Crew on Amazon
4. Burberry
With a rich British heritage, it’s no surprise the Princess of Wales has an affinity for Burberry. She famously sported numerous looks from the iconic outerwear brand for her Vogue magazine shoot in June 2016. She also owns trenches, blouses, quilted corduroy jackets and ruched dresses from the brand. Not to be outdone, Meghan loves the tartan coats, chunky cardigans, silk blouses and stilettos from this celebrated check print design house.
Shop Burberry on Amazon
5. Victoria Beckham
The former spice girl is applauded for her contemporary designs with a focus on minimalism and sharp tailoring. Kate covets trouser suits, trendy totes and knit dresses from Victoria’s eponymous label. While the As Ever founder and jam entrepreneur dons midi dresses, bodycon sheaths and button down blouses from the English fashion designer.
Shop Victoria Beckham on Amazon
6. Max Mara
Kate loves wool coats, printed wrap dresses and zipped jackets from Max Mara. She also has been spotted in leopard and floral print dresses from the elegant Italian label. The American based duchess is fond of styles from the chic couture house; she owns multiple camel coats, wide leg pants and suede gloves from the outerwear-focused apparel company.
Shop Max Mara on Amazon
7. Emilia Wickstead
This sophisticated womenswear designer has been a favorite of Princess Kate’s for years. The future Queen embraces the brand’s focus on flattering and feminine dresses and owns multiple A-line styles and coatdresses from the modern formalwear company. While Kate keeps Wickstead in regular rotation, Mrs. Sussex wears fewer looks from the feminine brand after retiring from royal duty; she has in the past donned Wickstead’s elegant cape dresses and recently wore a ship printed midi on her cooking show With Love, Meghan on Netflix.
Shop Emilia Wickstead Inspired on Amazon
8. Aquazzura
A new favorite of Princess Kate, this sensual shoemaker’s creations are a trademark of Meghan’s modern style. The made-in-Italy designs feature unique elements like alluring cut-outs, lace detailing and bow accents. Kate owns 7 pairs of stiletto heels from the label while Meghan’s California shoe closet contains over 35 pairs of flats, heels and wedges from the luxury high-end footwear brand.
Shop Aquazzura on Amazon
Bow Tie Pump
9. Sézane
Princess Kate may have become interested in the offerings from Parisian label Sézane after being introduced to the clothing brand by her sister-in-law Alizee Thevenet (who was born in France and frequently wears the popular independent label.) While the Wales matriarch has been wearing the sustainable brand since 2019, the duchess only recently debuted Sézane pieces from her wardrobe on the Netflix lifestyle series With Love, Meghan which was released in early March 2025.
Shop Sezane Inspired on Amazon
